PB Customs
Case Study

The Client:

Set in a rural pocket of Northamptonshire, PB Customs 4x4 are known for providing a truly personal service, listening to their clients to understand exactly what they want and need from their 4×4 vehicle. Once their experienced team has fully understood the clients’ requirements, they work within their well-equipped 4x4 workshop, to produce something that truly fits the specification and individual needs, including the build of unique off-road vehicles.

The Brief:

PB Customs 4x4 pride themselves on ensuring that their service standards are consistently high at every opportunity.

Navigating the jargon-littered payments and compliance industry, PB Customs 4x4 reached out to the Gala Technology team to discuss which of the variety of payment solutions, would best fit their business and customers.

Gala Technology explained how the payments eco-system works and supported PB Customs 4x4 with their application for a merchant account with an acquirer, to ensure the rates, settlement times and service would meet expectation.

In addition, Gala Technology explained the features and benefits of physical card machines, virtual terminals and their award-winning SOTpay Pay By Link solution.

The Solution:

PB Customs 4x4 decided to deploy our multi-award-winning SOTpay solution within their organisation, simplifying PCI DSS requirements, negating the risk of fraud related chargebacks within the Card Not Present (CNP) channels, and reducing their processing charges.

SOTpay enables PB Customs 4x4 to send secure and PCI compliant payments links via email or SMS, allowing the cardholder to remain in control of their sensitive card data and complete the transaction either in real time, whilst the agent remains in dialogue or at a their own convenience.

SOTpay then notifies the required individual or department that the authenticated transaction has been completed, enabling PB Customs 4x4 to receive payment.

“I take immense pride in my business and every job, big or small. Whatever the project, we strive to deliver an end result of the highest standard along with the very best service for every one of our customers. Having a multi-award-winning secure and compliant way of processing payments is also key to that service and we are thrilled with the level of support and professionalism that Gala Technology have shown to date”

Paul Brown
PB Customs 4x4

The Result:

Working with Gala Technology has enabled PB Customs 4x4 to process secure, authenticated and PCI compliant payments across their Card Not Present (CNP) channels.

As SOTpay uses additional authentication processes during the transaction, the payment is converted from ‘non-secure’ to ‘secure’ and processed at a favourable rate by their acquiring partner, whilst protecting them from fraud related chargebacks.

Instead of asking their clients to provide their payment card information, PB Customs 4x4 simply generate a secure branded payment link to their customer, which can be sent via email, SMS, or electronic invoice, enabling the customer to remain in control of their card data, whilst providing the flexibility for the cardholder to complete the transaction immediately or at their leisure.